The store was struggling with abandoned carts and needed a better strategy to engage customers. Learn how visitors that chat converted 16x higher with an average order value to 180% thanks to HelpFlow.
A Closer Look at the Client’s Business
Goals for Working HelpFlow
Client Benchmark Numbers
Strategy #1: Reduce Abandoned Carts
We figured that if the client wanted to achieve their revenue goals, they needed to recover at least 7.5% of their abandonment carts. Here’s how HelpFlow planned to help them achieve this goal:
End Goal for Positive Revenue Impact: Recover 7.5% of Customer Abandoned Carts
Strategy #2: Simplify Purchase Process
Tracking Multi-Product Viewers: HelpFlow helps you identify shoppers that are looking at different products to compare.
Get the Customer to Purchase: Once we identify which product the customer is most interested in, we reach back to answer questions and provide suggestions to get the prospect to buy it.
End Goal for Positive Revenue Impact: Get 0.5% of Multi-Views
The Results: Beyond Expectations
Results Breakdown: Revenue Impact
Results Breakdown: Conversion Rate
Results Breakdown: Average Order Value (AOV)
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